Multi-faceted prism as a metaphors for alternatives investment in HSBC.

HSBC Asset Management Alternatives
brand film

Type
Brand campaign & art direction
Role
Designer
(Part of the HSBC core design team)
Year
2024

HSBC Asset Management - Alternatives brand filmWorking with our animation partner Aixsponza, we tailored a short and shiny brand film for HSBC AM’s Alternatives capability infrastructure.

The film received a great reception and is now used as a benchmark for future brand and capability film styles within HSBC.

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